To Ease Frustration, Make It More Human

Amazon’s Echo is a remarkable device. Like a friendly Siri for your home, Alexa (Echo’s personality) allows you to talk to it in a conversational tone. One thing that makes Alexa successful, is that the experience feels similar to talking to a learning assistant. Read more from Nellie Bowles at The Guardian.

‘She has a name’: Amazon’s Alexa is a sleeper hit, with serious superfans

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